Executive coach · Leadership consultant · Author
Lead from within.
I help leaders and global teams navigate cultural dynamics, build trust across borders, and lead with clarity and purpose.


About
Leadership, culture and change.
Dr. Jamal Nassar is a senior leadership consultant and innovation advisor with UNDP, an executive coach, and educator. For more than twenty years he has designed and led leadership and economic empowerment programmes across Asia Pacific and Africa, working with professionals from over 100 nationalities. He has led organisations through active conflict and guided global teams through mergers and acquisitions.
He holds a PhD in Finance and an MBA, is a Fellow of Advance HE and an ICF credentialed coach, and teaches leadership and enterprise in Manchester. He is the author of a book on financing technopreneurship, the host of The Empowerment Code podcast, and the founder of Nufiniti. His multidisciplinary expertise enables him to offer an unmatched perspective with depth and clarity.
How I work
Coaching, programmes
and keynotes.
Executive coaching
Leading in a new culture? New country manager, or a project lead stretched too thin? One to one coaching for perspective and clarity as you step into a bigger role.
Book a discovery callLeadership programmes
Programmes built for organisations working across cultures, for emerging leaders and senior teams alike. Each one is designed around your context and runs in person or online.
Discuss a programmeKeynotes and workshops
Talks and interactive sessions on personal leadership and building trust across cultures, for conferences and company offsites.
Ask about speaking




Global reach
Work delivered across continents.
Clients include central banks, UN agencies and multinational companies, with work delivered in person and online.
- United Kingdom
- Netherlands
- United Arab Emirates
- Saudi Arabia
- Qatar
- Yemen
- Ethiopia
- Maldives
- Afghanistan
- Bhutan
- Malaysia
- Singapore
- Thailand
- Cambodia
- Vietnam
- Indonesia
Trusted by global teams at
Recognition
Awards and recognition.
- 2026Fellow of Advance HE (FHEA)Advance HE, United Kingdom
- 2024Change Maker AwardSirva
- 2022Above and Beyond Award, Leadership TrainerLearnlight
- 2022Top Performing Intercultural Trainer and Coach, NomineeSirva
- 2021Mentorship Appreciation AwardMaGIC Malaysia

Live your values.
Stand for what you believe.
Don’t tell your teams how they should be. Show them.
Book & Podcast
Read and listen.
My books and podcast conversations on leadership and personal empowerment.

Financing Technopreneurship and Startup Ecosystem
How tech startups raise finance, with a focus on the Malaysian startup ecosystem.

The Empowerment Code
Empowerment comes from within. A book on personal leadership and bringing body, soul and mind into alignment.
The Empowerment Code podcast
Conversations about leadership and personal growth.